Get ready for an unforgettable experience at the 2023 Dr Pepper Big 12 Football Championship Game! This year's game is packed with exciting entertainment and marketing enhancements that will take your game day experience to the next level. From a halftime performance by Grammy Award-winning hip hop icon Nelly to a thrilling partnership with WWE, there's something for everyone to enjoy. Join us as we dive into the details of this highly anticipated event!
Grammy Award-Winning Halftime Show with Nelly
Experience the electrifying halftime show by Grammy Award-winning hip hop icon Nelly.
Get ready to groove to the beats of Grammy Award-winning hip hop icon Nelly during the halftime show at the 2023 Dr Pepper Big 12 Football Championship Game. Nelly will take the stage with Oklahoma State's Cowboy Marching Band and Texas's Longhorn Band, creating an unforgettable performance of his hit song, 'Hot in Herre'.
With his infectious energy and chart-topping hits, Nelly is sure to get the crowd on their feet and create an electric atmosphere at AT&T Stadium. Don't miss this incredible musical spectacle that will leave you wanting more!
Exciting Partnership with WWE
Discover the thrilling partnership between the Big 12 Conference and WWE for this year's championship game.
Prepare for an epic collision of sports and entertainment as the Big 12 Conference teams up with WWE for the 2023 Dr Pepper Big 12 Football Championship Game. This exciting partnership brings a unique blend of athleticism and showmanship to the game, creating an experience like no other.
Not only will WWE Superstars be in attendance, but the game will also feature a custom-made Championship Title Belt for the Most Outstanding Player, presented by a WWE Superstar. Look out for the co-branded WWE x Big 12 logo throughout the venue and grab your limited edition co-branded merchandise to commemorate this historic collaboration.
But that's not all! WWE Superstars Ricochet and Raquel Rodriguez will be visiting a local YMCA for a meet-and-greet with area youth, spreading joy and inspiration. Get ready for an unforgettable game day experience with the Big 12 and WWE!
Unforgettable Entertainment and Music
Immerse yourself in the vibrant entertainment and music at the 2023 Dr Pepper Big 12 Football Championship Game.
Experience a lineup of incredible musical performances throughout the championship weekend. Rising country music singer and former NCAA student-athlete Warren Zeiders will captivate the crowd with his rendition of the National Anthem, setting the stage for an exhilarating game.
But the excitement doesn't stop there! Enjoy a pre-Championship concert featuring the talented Wade Bowen, who will get you in the game day spirit with his electrifying performance. DJ Poizon Ivy will keep the energy high with her in-game music, while Hannah Wing will engage the crowd as the in-game host.
From the moment you step into AT&T Stadium, you'll be surrounded by the electrifying sounds of music, creating an unforgettable atmosphere that will enhance your game day experience.
Unique Fan Experiences and Engagements
Discover the unique fan experiences and engagements at the 2023 Dr Pepper Big 12 Football Championship Game.
At the 2023 Dr Pepper Big 12 Football Championship Game, fans can look forward to a wide range of exciting experiences and engagements. The Big 12 Tailgate in Times Square offers a unique opportunity to watch the championship game live in the heart of New York City's Times Square, creating an electric atmosphere for fans near and far.
Food lovers will rejoice with the return of #Big12Eats, featuring two custom food items and cocktails themed for each participating school. Indulge in these delectable creations while enjoying the game from the 360 concourse of AT&T Stadium.
But it's not just about the food! The game will also feature a ceremonial coin toss in partnership with Children's Health and WWE, with a patient ambassador accompanied by WWE talent leading the flip. The limited-edition 2023 Championship coin will be available for purchase, with all proceeds going to Children's Health.
From engaging with WWE Superstars to enjoying delicious food and supporting a great cause, the 2023 Dr Pepper Big 12 Football Championship Game offers an array of unique fan experiences that will make your game day truly memorable.
Celebrating Excellence and Community Engagement
Join in the celebration of excellence and community engagement at the 2023 Dr Pepper Big 12 Football Championship Game.
The Big 12 Conference is proud to celebrate the achievements of Medal of Honor recipient Will Swenson during the championship game. Swenson's bravery and dedication serve as an inspiration to all, and his presence at the game will be a powerful reminder of the values of courage and honor.
As part of the Big 12's commitment to community engagement, the Student-Athlete Advisory Council (SAAC) will participate in job shadowing at Children's Health, providing valuable experiences and insights for aspiring student-athletes. Additionally, the Big 12 and WWE Superstars Ricochet and Raquel Rodriguez will visit a local YMCA for a meet-and-greet with area youth, spreading joy and making a positive impact in the community.
Join us in celebrating excellence and community engagement at the 2023 Dr Pepper Big 12 Football Championship Game, where the spirit of teamwork and giving back shines bright.
Additional Enhancements and Experiences
Discover the additional enhancements and experiences that await you at the 2023 Dr Pepper Big 12 Football Championship Game.
Get ready for a spectacular visual display as the Dallas Skyline is taken over in honor of the championship game. The spirit squads from both participating programs will ignite the crowd with their energy and enthusiasm, creating an electric atmosphere that will fuel the teams on the field.
For those looking for some friendly competition, the American Cornhole League will be activating during Saturday's Fan Fest, providing a fun and engaging experience for fans of all ages.
From start to finish, the 2023 Dr Pepper Big 12 Football Championship Game is packed with additional enhancements and experiences that will keep you entertained and immersed in the game day excitement.